“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.”
Here is a respond from a FANTASTIC US Based business angel – that shows all the right points in how to think about a startup. I never saw such a spot on approach. I have covered up the company name – but its all makes sence to nearly all companies. Read and enjoy:
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I love the XXX concept. I think the idea is fantastic. However, in my opinion, the User Interface is way too complex. There’s too much effort for someone to get benefits, too many complex charts and too much work to do. Even the investor charts were hard to follow. I highly doubt with such a complex interface and so many screens with so much going on, you will be able to capture a meaningful portion of the market for obese people.
I also feel there are too many scientists involved, but not enough tech people or UI designers.
Here’s my challenge to you:
If you can manage to reduce what XXX does differently and its main use scenario down to one sentence, it would be compelling. I still like the idea a lot but in its current state, I think it needs work.
I also don’t like the idea that breakeven is expected in almost 3 years. Why not launch in a major market instead of just Denmark ?
The distribution channel seems too complicated – too many companies/partnerships to keep track of – likely to result in too many hires, salespeople, bus dev people increasing costs (whereas most of the traction could come virally through word of mouth). I do agree getting XXX PARTNERS would help, but also limit your target market to people that actually visit those (for which I have no stats in Europe).
When you look at successful web apps, they’re all SIMPLE. Twitter, Google, Facebook, Flickr, Youtube – when you have take so much to explain what the site does and how it will build sales, in my book you lost half the battle.
I think the major innovation missing here is automating …. Not sure what the right formula is, but highly doubt this is it.
Im NOT on the fear Google team – I LOVE GOOGLE!! And as long as everyone (criminals, pedofiels and dopedealers) wears a trackable phone that can be opened remotely from the authorities 🙂 – lets not complain…Read Full Post | Make a Comment ( 1 so far )
I was fully aware that taking majority in a top newspaper would mean a LOT of interest and speculation. But I did not foresee so much negative and wrong bullshit. I cant go into specifics – BUT WE ARE NOT AT ALL LOOSING FAITH OR POWER AND GIVE UP IS NOT A PART OF OUR VOCABULARY!! I will let this graph say everything. Dear highly respected Professors, Experts, Bankers, Friends and Enemy’s – only George Bush is loosing track faster – and he is not even on a subscription model like many of our highly valued and very good competitors…
Update: Here are the official numbers.pdfRead Full Post | Make a Comment ( 15 so far )
Im getting a new blog design and some functionalty – and I really look forward. Its gonna be very cool – but Thomas – the amasing desinger and creator of the news thing has been a little slow. And now – dear Valued Readers – we will see him naked at Burger King on Wednesday.Read Full Post | Make a Comment ( 5 so far )
I have some trouble these days – and think a A LOT. and I have to say the size of the Matrix is starting to be a little big – what ever I think of there is a new dimension… Am I wacked – probobly yes….
Google search: mathematical multidimensional matrixRead Full Post | Make a Comment ( 7 so far )
I feel like Judas – but I had to move to a Mac and try it out – and I must say that I like it – REALY LIKE IT. Wow. MacBook Pro 15″ – Im very impressed – but its too big.Read Full Post | Make a Comment ( 7 so far )
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Today I was invited to Clinton Global Initiative – and I fucking proud and looking forward like a boyscout who getting a new knife…
If you have a good idea SeedCamp seems to be the place to – Sheriffed by Saul Klein – the superstars of the VC world has joined forces and the hype is superbly timed.Read Full Post | Make a Comment ( None so far )
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