iJoule Fat or Hungry ?

Posted on September 15, 2007. Filed under: Life |

UPDATE: Link to ijoule blog
Im so proud to be with and behind David – in this amazing product/project – doing somethign about the biggest and most crazy disease in the world. The numbers are scary – and here is a seldom link to my own post) I Off course its also nice to put action behind my big mouth (a.k.a. the WILD project)


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One Response to “iJoule Fat or Hungry ?”

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We know that obesity is a global epidemic on the rise. The fact is that majority of the obese and overweight tend to work on their weight, following weight loss programs, pills, exercise regimes etc. This majority goes wrong by following plans and programs that are not individualised. Every human being thinks differently. Every person experiences a different set of psychological, emotional and social barriers to weight loss. It is important to target these barriers first.This may be challenging but not impossible. Sharing this information, discussing psychological barriers targeting underlying causes is the perfect solution.

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